Calvin Klein’s ‘Let It Out’ Campaign Celebrates and Supports the LGBTQIA+ Community

by Team Iamsafeatwork

28-06-2023

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Calvin Klein has launched its latest campaign, titled ‘Let It Out’, which celebrates and embraces the LGBTQIA+ community. The campaign, beautifully captured by photographer Karim Sadli, features actors Amandla Stenberg and Brandon Flynn, capturing the vibrant spirit of Pride and the exhilaration of embracing one’s true self.

At the heart of the campaign is the 2023 ‘This Is Love’ collection, showcased by Stenberg and Flynn. The collection stands out with its vibrant rainbow color schemes and eye-catching color-blocking techniques, especially in the underwear designs. The brand’s commitment to inclusivity is further emphasized through exclusive limited-edition T-shirts created in collaboration with ILGA World and Transgender Law Center. These T-shirts proudly display empowering messages such as ‘Empower Each Other’ and ‘Show Up For Trans Youth’, highlighting Calvin Klein’s dedication to these important causes.

The ‘Let It Out’ campaign is aligned with Calvin Klein’s longstanding support for the LGBTQIA+ community. In 2023 alone, the brand has pledged over US $220,000 to various NGOs, including PFLAG National, ILGA World, Transgender Law Center, and other esteemed organizations, reaffirming its ongoing commitment to the cause. Additionally, Calvin Klein Australia and the PVH Foundation have generously contributed US $55,000 to the BlaQ Aboriginal Corporation as a gesture of support.

Calvin Klein’s dedication to the LGBTQIA+ community extends beyond its campaigns and donations. The brand has consistently championed inclusivity and diversity in its advertising and casting choices. By featuring prominent LGBTQIA+ figures and showcasing collections that celebrate individuality, Calvin Klein has become a trailblazer in the fashion industry.

The ‘Let It Out’ campaign is a powerful reminder of the importance of acceptance, self-expression, and embracing one’s true identity. Calvin Klein’s commitment to supporting the LGBTQIA+ community not only through its campaigns but also through substantial financial contributions demonstrates the brand’s genuine dedication to creating a more inclusive and equitable society.

As consumers, we have the power to support brands that align with our values and actively contribute to positive social change. Calvin Klein’s ‘Let It Out’ campaign serves as an inspiration to both the fashion industry and society at large, reminding us of the significance of embracing diversity and promoting equality. Let us celebrate and amplify the voices of the LGBTQIA+ community, not just during Pride month but throughout the year, as we strive for a more inclusive and accepting world.