Meta Introduces Innovative Assistance Tools to Empower LGBTQ+ Owned SMBs

by Team Iamsafeatwork

28-06-2023

Safety

A new mini-site that was developed in collaboration with the National LGBT Chamber of Commerce (NGLCC) and launched today as part of the larger Pride Month celebration aims to help and aid LGBTQ+ owned small companies by offering a variety of tools, case studies, events, and other resources.

In its ongoing commitment to Pride Month, Meta has introduced a range of features, including stickers and effects on Facebook, Instagram, and Messenger, enabling users to actively participate in the celebration. To address the specific challenges faced by LGBTQ+ small business owners, Meta has launched a dedicated mini-site in partnership with the National LGBT Chamber of Commerce (NGLCC). This initiative aims to provide essential support and assistance to LGBTQ+ owned small businesses through a variety of tools, case studies, events, and more.

The focus on supporting small and medium-sized businesses (SMBs) in the LGBTQ+ community is driven by concerning data revealing that nearly one-third of LGBTQ+ small business owners experienced significant losses of 50% or more during the pandemic. While SMBs overall have been heavily impacted, LGBTQ+ businesses often encounter additional hurdles in accessing financial assistance, building communities, and planning for the future due to intersectionality and discrimination.

As the economic downturn continues, the challenges faced by LGBTQ+ small businesses are expected to intensify. Consequently, it becomes crucial to provide support to all communities, and Meta’s dedicated assistance measures for LGBTQ+ companies represent a significant step towards achieving that broader goal. In line with its commitment to promoting inclusivity and support for the LGBTQ+ community, Meta has released an updated version of its “LGBTQ+ Cultural Guide.” The guide is designed to educate and inspire individuals on Meta’s platforms and beyond about authentic ways to support and engage with the LGBTQ+ community. The revised guide aims to provide users with valuable insights, resources, and best practices to foster a more inclusive and understanding environment. By encouraging education and awareness, Meta aims to empower users to create positive and respectful interactions with the LGBTQ+ community.

Through the “LGBTQ+ Cultural Guide,” Meta is taking proactive steps to ensure that its platforms serve as spaces where the LGBTQ+ community feels seen, respected, and represented. By providing guidance on authentic support, Meta is striving to create an inclusive digital space that extends beyond Pride Month and encourages year-round engagement and support for the LGBTQ+ community.